From Passion to Profession: How Kerrel of Beach View Doodles is Turning Her Love for Dogs into a Thriving Business

Kerrel, a passionate dog lover from South Shields, has taken her lifelong affection for canines and transformed it into a promising business venture. Since 1st April 2023, she has been a licensed dog breeder, specialising in Labradoodles and Sheepadoodles. With a small but steady turnover of £25,000, Kerrel is determined to scale her business while maintaining the quality and care that her dogs deserve.

The Leap Of Faith

Driven by her love for dogs, Kerrel set out on this journey not just as a way to make money, but as a means to spend more time with the animals she adores. "It’s my passion," she explains. She carefully breeds her two female dogs, sourcing studs from other reputable breeders to ensure the best outcomes for her litters. Her dream is to have three litters of puppies a year, eventually reaching a point where demand is so high there’s a waiting list.

Ethical Steps:

However, this dream isn’t just about numbers. Kerrel is committed to ensuring that her puppies go to the right homes. She conducts thorough checks on potential buyers, requiring them to sign contracts that prioritise the wellbeing of the pups. These contracts stipulate that the puppies cannot be used for breeding, cannot be resold, and cannot be rehomed without her consent. In the rare case where a new owner cannot keep the puppy, Kerrel insists that the dog is returned to her. Every decision she makes revolves around the welfare of her dogs, ensuring they live in the best possible conditions.

Beach View Doodles is more than just a breeding business. Kerrel also offers dog-sitting services to people who have purchased puppies from her, maintaining a strong relationship with her clients and ensuring that the dogs are cared for even after they leave her home. In the future, she plans to expand her offerings into the dog accessories market, with a focus on branded collars and  leads.